Tag: Loyalty emails

Loyalty emails

It’s the most powerful feature of email marketing but also the most complicated to manage. How to retain your subscribers without spamming them? What techniques to implement to ensure that your contacts await your emails? How to remain relevant throughout campaign after campaign? You’ll find many questions and answers in these articles.

Learning About Your Email Campaign Unsubscribe Rate
Miss Delivery

Learning About Your Email Campaign Unsubscribe Rate

  Creating and implementing a successful email marketing campaign can take a great deal of time, trial and error. Is the email informative? Does it include an attractive offer for

What is Email List Segmentation
Newsletter Man

What is Email List Segmentation

  Email segmentation is the process of sorting the contacts on your email list into different groups or segments. Why? So you can be sure that your email contacts will

6 examples of « Birthday » emails to build customer loyalty
Email Devil

6 examples of « Birthday » emails to build customer loyalty

The “Birthday” email is a common practice for e-commerce sites, yet it is rarely used by stores. This email allows you to stay in contact with your customer, to show