Sending emails
Sending an email campaign is not like sending an email to your colleague. Take the dispatch settings, the segmentation filters, the frequency of sending, etc… the upfront work and the strategic approach are essential to the success of your campaign.
Learning About Your Email Campaign Unsubscribe Rate
Creating and implementing a successful email marketing campaign can take a great deal of time, trial and error. Is...
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Tips to Improve Your Email Deliverability Rate
Email marketing is one of the things that marketers find challenging. From copywriting to list building to measurement, each day...
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Moving an email campaign past the average open rate
According to studies, the average open rate for email marketing in 2019 was 17.8%. You may think these annual...
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How Do You Create an Email Marketing Campaign in 6 Steps ? The Complete Guide to Creating an Email Marketing Campaign
Email marketing and, above all, being successful at it is not something to be taken lightly. Although it may seem...
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